Whether you are a corporate firm or having a small business, without a solid customer or client base, you will not survive in this cut-throat competition. Hence, from raising funds to developing a marketing strategy, everything should be perfect that increases your brand visibility and reputation.
The purpose of a business proposal is to convince the clients to take an interest in your product in the same way you do. An effective business proposal attracts customers and may convert your idea into reality. The quality of your proposal decides your future; it may seal the deal or may lose the contacts.
The more homework you do to understand your customer’s needs, the better chance you have of winning that client. Today, you can use advanced technology to predict future trends and customer’s requirements with the help of artificial intelligence and machine learning.
The research you do during this initial step should also include why you are the best from others based on your current position in the market and needs.
In order to understand each client’s requirements, you also need to know more about that particular person who will receive your proposal and be interested in your product.
Once you are done with the research process, you need to layout each section of your proposal in a logical order. It should be professional and to the point, don’t include too many things that confuse the client.
Like an attractive image, your business proposal should be up to the mark. For instance, you have developed an app like instacart clone and want to send a business proposal to your clients, your formatting and writing should be accurate, the message should be drafted in such a way that clearly reflects what you want to share. Make sure, if your proposal is not effective, it will break down your genius idea in a second.
Then the body of your proposal should be effective and include important things such as claims, research plans, industry statistics, testimonials, and your vision.
After information formating, choose a suitable template that can cover all your major points. Select a template that saves your time and attracts the investors.
You can also find premium software packages that offer bussing proposal templates, HubSpot CRM, and Salesforce are the ideal choices to close the deals.
Your work does not end on writing and sending the proposal. You need to keep your eyes open and follow-up consistently to assist your customers. Try to solve their queries, offer them an attractive deal; it will fill your sales pipeline.
The best time to take follow-up is literally 15 minutes after your client reads the proposal. Normally, it would not be possible as you would have an idea when they read it, but if you use advanced CRM software, you will be notified by email as soon as the client views it.
A business proposal is an important part because of which your organization’s image is evaluated. Once the proposal is sent, it is important to take a follow-up within two working days. If your proposal is impactful enough, it will have a positive effect on the client’s mindset, study it whole, and show interest in your product. Effective business proposals help you to close the deal quickly.
So it is important to note that a business proposal should be effective and keep your clientele in mind. It should be written professionally so that you can engage maximum investors when you are sourcing for funds.